Ruairi Og, Cushendall Guinness Hurling Cubed Invitational Press Release: 30 September 2009
Hurling… but not as you know it
Cubed fever hits Cushendall GAA Club
Monday 28th September 2009: Guinness®, an official sponsor of the GAA Hurling All-Ireland Senior Championship, is bringing hurling off the pitch and into specially built 3D Perspex cubes again this Autumn. Building on from the success of last year’s Guinness Hurling Cubed nationwide tournament, Guinness Hurling Cubed will make a welcome return to clubs across the four provinces next month.
Cushendall GAA Club has been selected as the first club to host a regional Guinness Hurling Cubed Invitational Championship. The tournament will take place in Cushendall GAA grounds over two days, Friday 2nd and Saturday 3rd October. The Cushendall Guinness Hurling Cubed Invitational will be followed by similar events in Dunboyne GAA Club, Meath; Carlow IT; and Ahane GAA Club in Limerick during the month of October.
Developed last year by Guinness, with expert guidance from former Cork Manager Donal O’Grady, Guinness Hurling Cubed is a fast paced and exciting derivative of hurling and has been described as an innovative and fun variation of the real thing by many of those who have played the game, whilst working on particular skills that benefit players in the real 15-a-side game.
The rules of the game are simple; teams of three players compete for either three minutes, or until three goals are scored. The game is played with 21” Hurleys and a soft touch sliotar and all within the confines of a Perspex Cube, which is 15m long x 10 m wide x 4 m high.
Cushendall will host the first Cubed tournament for clubs throughout Antrim and Ulster over Friday 2nd and Saturday 3rd October. For this weekend tournament, a maximum of 36 teams can take part in the Invitational Championship, and Guinness is currently working with Cushendall to invite local clubs to take part.
Each club that is invited by Cushendall will field a number of teams, and these teams will go on to compete in the Invitational Championship on the Friday evening, Saturday morning or Saturday evening session. Following on from these sessions, the winning teams will qualify for a final knock-out tournament, to be played on the Saturday evening.
The eventual winners will be crowned as champions of the Cushendall Guinness Hurling Cubed Invitational Championship 2009 and Guinness will donate €1000 to the winning team’s GAA club. After the final, Guinness will also host a post-tournament presentation event in the Cushendall GAA Club House. The Cube will also be donated to Cushendall by Guinness and can be used for similar tournaments, training and fundraising initiatives in the future
For further information, please contact:
Jennifer Gleeson/Nora Lawton, WHPR, TEL: 01-6690030
Guinness Hurling Cubed
5 Simple Rules:
1. 3 Players per Team
2. 3 Minutes per match (or)
3. The first team to score 3 goals wins
4. No deliberate handling or kicking of the sliotar
5. Teams can only score in the opposition half
The Equipment
1. Perspex Cube - Supplied by Guinness
(Playing Court with Astroturf surface -15m long x 10 m wide x 4 m high)
2. Full Face Helmet - Supplied by Guinness
3. Shinguards - Supplied by Guinness
4. 21” Hurley – Supplied by Guinness
5. Soft Sliotar – Supplied by Guinness
6. Regular Sports Gear - Shorts, T-Shirts, Socks, Trainers
(Players must provide their own gear)
Tournament Structure
For the purposes of the Guinness Hurling Cubed Invitational Championship, every team member must be over 18 to take part.
36 Teams in total can enter the Cushendall Guinness Hurling Cubed Invitational which is run over 3 playing sessions, timings marked out below
- Friday evening 6pm – 9.30pm
- Saturday morning 10am – 1.30pm
- Saturday afternoon 2.30pm – 6.30pm
A total of 12 teams can play per session, an even number are to be provided for each session by the invited clubs.
The competition will be run via a Champions League style format with a 2 groups of 6 teams competing in each session.
Each team will play all teams in their group once in the league format with the winner of each group progressing to the Knock-Out Stages that will take place on Saturday evening. (2nd place play-offs on the two Saturday sessions in order to make up 2 remaining places for the KO stages)
The overall winning team of the Cushendall Guinness Hurling Cubed Invitational will win €1000 prize to be donated to their GAA club.
Hurling… but not as you know it
Cubed fever hits Cushendall GAA Club
Monday 28th September 2009: Guinness®, an official sponsor of the GAA Hurling All-Ireland Senior Championship, is bringing hurling off the pitch and into specially built 3D Perspex cubes again this Autumn. Building on from the success of last year’s Guinness Hurling Cubed nationwide tournament, Guinness Hurling Cubed will make a welcome return to clubs across the four provinces next month.
Cushendall GAA Club has been selected as the first club to host a regional Guinness Hurling Cubed Invitational Championship. The tournament will take place in Cushendall GAA grounds over two days, Friday 2nd and Saturday 3rd October. The Cushendall Guinness Hurling Cubed Invitational will be followed by similar events in Dunboyne GAA Club, Meath; Carlow IT; and Ahane GAA Club in Limerick during the month of October.
Developed last year by Guinness, with expert guidance from former Cork Manager Donal O’Grady, Guinness Hurling Cubed is a fast paced and exciting derivative of hurling and has been described as an innovative and fun variation of the real thing by many of those who have played the game, whilst working on particular skills that benefit players in the real 15-a-side game.
The rules of the game are simple; teams of three players compete for either three minutes, or until three goals are scored. The game is played with 21” Hurleys and a soft touch sliotar and all within the confines of a Perspex Cube, which is 15m long x 10 m wide x 4 m high.
Cushendall will host the first Cubed tournament for clubs throughout Antrim and Ulster over Friday 2nd and Saturday 3rd October. For this weekend tournament, a maximum of 36 teams can take part in the Invitational Championship, and Guinness is currently working with Cushendall to invite local clubs to take part.
Each club that is invited by Cushendall will field a number of teams, and these teams will go on to compete in the Invitational Championship on the Friday evening, Saturday morning or Saturday evening session. Following on from these sessions, the winning teams will qualify for a final knock-out tournament, to be played on the Saturday evening.
The eventual winners will be crowned as champions of the Cushendall Guinness Hurling Cubed Invitational Championship 2009 and Guinness will donate €1000 to the winning team’s GAA club. After the final, Guinness will also host a post-tournament presentation event in the Cushendall GAA Club House. The Cube will also be donated to Cushendall by Guinness and can be used for similar tournaments, training and fundraising initiatives in the future
For further information, please contact:
Jennifer Gleeson/Nora Lawton, WHPR, TEL: 01-6690030
Guinness Hurling Cubed
5 Simple Rules:
1. 3 Players per Team
2. 3 Minutes per match (or)
3. The first team to score 3 goals wins
4. No deliberate handling or kicking of the sliotar
5. Teams can only score in the opposition half
The Equipment
1. Perspex Cube - Supplied by Guinness
(Playing Court with Astroturf surface -15m long x 10 m wide x 4 m high)
2. Full Face Helmet - Supplied by Guinness
3. Shinguards - Supplied by Guinness
4. 21” Hurley – Supplied by Guinness
5. Soft Sliotar – Supplied by Guinness
6. Regular Sports Gear - Shorts, T-Shirts, Socks, Trainers
(Players must provide their own gear)
Tournament Structure
For the purposes of the Guinness Hurling Cubed Invitational Championship, every team member must be over 18 to take part.
36 Teams in total can enter the Cushendall Guinness Hurling Cubed Invitational which is run over 3 playing sessions, timings marked out below
- Friday evening 6pm – 9.30pm
- Saturday morning 10am – 1.30pm
- Saturday afternoon 2.30pm – 6.30pm
A total of 12 teams can play per session, an even number are to be provided for each session by the invited clubs.
The competition will be run via a Champions League style format with a 2 groups of 6 teams competing in each session.
Each team will play all teams in their group once in the league format with the winner of each group progressing to the Knock-Out Stages that will take place on Saturday evening. (2nd place play-offs on the two Saturday sessions in order to make up 2 remaining places for the KO stages)
The overall winning team of the Cushendall Guinness Hurling Cubed Invitational will win €1000 prize to be donated to their GAA club.


